How to find influencers in your niche

In this white paper, we’ll explore why it’s hard to find the right influencer for your product and promotional goals. Above all, you will discover how to make the search for your future campaign fast and effective.

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Validated influencers with official APIs
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Campaign management
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What you'll find in this white paper


Why can’t you find the right influencers

Let’s analyze together the main causes


How to set up your niche search

Which influencer dimension and which metrics to consider


How to find influencers in small urban centers

Take advantage of all the tools and rules of the Instagram and TikTok network


How to evaluate profiles for your campaign

How to validate KPIs manually or using tools


How to remedy a non-performing campaign

The 4 most common causes and how to avoid them


Case studies

Discover how our companies have managed to find their super niche

Why you should read it

You’re surrounded by influencers, you know their potential, but would they work for your company?

You need profiles in line with the industry and belonging to your super niche. They should have a very active community, but that also meets the age criteria of your target, who can tell valiantly and with criterion a product, but also have a visual style consistent with the identity of your company.

We understand you and we know how to help you!


Trusted by teams

We've been able to involve Micro Influencers targeted by geography and niche. We also have been able to control and manage all the experiences, shipments, and editorial plan of every single campaign. All strictly tracked!

Alessio Brero
Co-Founder Pian della Mussa

We work with Micro influencers all over Europe and we finally found a platform that continues to give us real confidence.

Manuela Muratore
Chief Digital Officier Skinlabo

We found the greatest solution to identify the right influencers for the Poormanger format, the niche we were looking for and that fit with different goals. In addition to the excellent performance in terms of social results, the profiles we involved produced a high quality images, videos and storytelling.

Daniele Regoli
Founder Poormanger